101 Social Media Tactics for Nonprofits: A Field Guide

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$11.82
UPC:
9781118106242
Maximum Purchase:
3 units
ASIN:
1118106245
Shipping Weight:
1.2 pounds
Language:
English
Publisher:
Wiley; 1 edition (February 7, 2012)
Product Dimensions:
6.4 x 0.9 x 9.4 inches
Binding:
Hardcover
Pages:
224
ISBN-10:
9781118106242
ISBN-13:
978-1118106242
Author:
Beth Kanter,Melanie Mathos,Chad Norman

Product Overview

The ultimate social media field guide for nonprofitswith 101 ways to engage supporters, share your mission, and inspire action using the social web101 Social Media Tactics for Nonprofitsfeatures 101 actionable tactics that nonprofits can start using today, and most of the featured resources are free. Broken down into five key areas, this unique guide explains the steps and tools needed to implement each tactic, and provides many real-life examples of how nonprofits are using the tactics.With this book as your guide, you'll learn how leading nonprofit professionals around the world are leveraging social media to engage constituents, communicate their cause, and deliver on their mission.Presents immediately useful ideas for relevant impact on your organization's social presence so you can engage with supporters in new and inventive waysFeatures 101 beginner to intermediate-level tactics with real-life examplesOffers a workable format to help nonprofits discover new ways of deploying their strategyIncludes nonprofit social media influencers from leading nonprofits around the world including National Wildlife Federation, March of Dimes, and The Humane SocietyNonprofits know they need to start engaging with supporters through social media channels. This field guide to social media tactics for nonprofits will feature 101 beginner to intermediate-level tactics with real-life examples to help nonprofits discover new ways of deploying their strategy and meeting their social media objectives.

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